Meet Me


I’m Matthew McSharry.

Owner and founder of insight4business.

I set up insight4business back in January 2019 to help SMEs and mid-sized organisations access practical, no-nonsense strategic advice and support, so they can reach their next level of growth.

Having worked professionally in corporate roles within blue-chip businesses and with clients around the FMCG arena for over 25 years, I’ve gathered a wealth of experience, including leading and developing strong teams.

I’ve also seen first-hand the difficulties that come from working with poor processes and ineffective systems!

That feeling of knowing there’s something wrong but having no idea where to start to get the problem fixed… perhaps you don’t even know what the problem is in the first place!

That feeling that something’s holding you back… and if you could just fix it, you know your business could be super-efficient, sustainable and world-class!

And the BIG problem… not knowing who you can trust to help you move forward!

I get it. It can be frustrating, overwhelming and exhausting. But it doesn’t have to be like that!

I can help make things in your business easier, more enjoyable and more profitable.

I can roll my sleeves up and help turn your business around!

A Northern lad from Leeds, I’m passionate about providing a laser-sharp insight into your organisation. Combined with no-nonsense, practical, hands-on advice to support the changes needed to propel your business toward a massively successful future!

I’m a Chartered Member of The Chartered Institute of Procurement & Supply (CIPS) and have recently joined the board of the MID at IMechE. I’m also currently studying for a Senior Leadership MBA at Bishop Grosseteste University in Lincoln.

I believe lifelong learning keeps me at the cutting edge of where businesses need to improve and position themselves, so they can achieve a successful future!

Want to find out more about how I can support you and your business?

Book a free, no-obligation consultation using the link below.



Book your FREE consultation

Away from the business, I love spending time with my young family, and I’m a proud Dad to two boys aged 6 and 4.

You’ll mostly find us relaxing at home, chilling in the garden, walking in the countryside, or exploring and learning about new places in museums and galleries. We love the sunshine and being outdoors!

As well as my love for (pretty much!) all things business-related, over the last few years, I’ve also developed a new passion for distance running!

I started in the winter of 2015, after the arrival of our first son, and this quickly developed into regular attendance at the Saturday morning Parkruns.

In 2017, I completed my first half marathon, and then in 2018, after another four ‘training’ half-marathons, I completed the York marathon in aid of Macmillan Cancer Support. This year, I’m running for the Sunflowers Children’s Action Group in the Great North Run!

Insight4business truly understands the pulse of sustainable business. Their tailored approach to improving our internal systems and empowering our team resulted in a remarkable transformation. With their guidance, we’ve not only minimized wastage but also increased productivity, positioning our company for long-term success in an environmentally conscious world.

Mark - COO

I’ve even found some remarkable similarities between business success and distance running! Let me explain…