Far too frequently ‘selling’ is misunderstood and or misrepresented.

‘Pressurising’ people is NOT selling. ‘Lying’, exaggerating, misleading is NOT selling.  Trying to encourage someone to buy something they neither need nor want, is NOT selling.

Those ‘tactics’ are used by people who have been given the task of making sales but have little idea how to sell.

Selling is persuading with integrity. Selling is a skill #sias

Austen Hempstead 2021